Project Management Answers

Which drives a higher click-through-rate (CTR)?

Q: Which drives a higher click-through-rate (CTR)?

or

Q: Which generates a greater rate of click-throughs (CTR)?

  • Static
  • Carousel

Explanation: When opposed to static advertisements, carousel advertisements often generate a greater click-through rate (CTR). Carousels enable you to display many pictures or pieces of material inside a single advertisement, providing viewers with an experience that is more dynamic and engaging via the usage of this feature. The usage of this style has the potential to garner more attention and inspire viewers to engage with the advertisement by swiping between the various pictures, which may result in increased click-through rates (CTRs).

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