Q: What data does Google Analytics prohibit collecting?
or
Q: Which data are you not allowed to gather with Google Analytics?
• Purchase amount
• Personally identifiable information
• Product SKU(s)
• Billing city
Explanation: There are stringent regulations in place at Google Analytics that prohibit the collection of personally identifiable information (PII), which includes information such as names, email addresses, and any other data that may directly identify an individual. The purpose of this policy is to preserve the privacy of users and guarantee that they comply with all applicable data protection legislation.