Q: A key performance indicator can serve as a performance target for which of the following?
or
Q: Which of the following may a key performance indicator be used as a performance objective for?
• Individual marketing campaign
• Business goal
• Marketing campaign budget
• Marketing goal
Explanation: It is possible to assess and monitor the accomplishment of certain marketing objectives via the use of key performance indicators (KPIs), which provide quantitative measures that represent the efficiency of marketing strategies and operations.