Q: Where should the Analytics tracking code be placed in the HTML of a webpage for data collection? or Q: Where in the HTML of a webpage should the Analytics tracking code be inserted to gather data? • Just after the opening <body> tag • Just before the closing </body> tag • Just after the opening <head> tag • Just…
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What is a “metric” in Google Analytics?
Q: What is a “metric” in Google Analytics? or Q: What does Google Analytics call a “metric”? • A segment of data separated out in a report for comparison • A dimension that can help analyse site performance • The dates in a date range • The numbers in a data set often paired with dimensions Explanation: One example of…
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Which assets cannot be shared in the Solutions Gallery?
Q: Which assets cannot be shared in the Solutions Gallery? or Q: Which resources are off limits to sharing within the Solutions Gallery? • Goals • Custom Dimensions • Segments • Custom reports Explanation: When using the Solutions Gallery, it is not possible to share goals. It is possible to share assets inside the gallery, such as Custom Dimensions, Segments,…
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Auto-tagging is used to collect data from what kind of traffic?
Q: Auto-tagging is used to collect data from what kind of traffic? or Q: What sort of traffic does auto-tagging get data from? • Social media traffic • Website referral traffic • Google Ads Campaign traffic Explanation: The URLs of Google Ads campaigns may have a one-of-a-kind identifier instantly appended to them via the usage of auto-tagging. By doing so,…
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How would a view filter be configured to include only users from Brazil and Argentina?
Q: How would a view filter be configured to include only users from Brazil and Argentina? or Q: How would you set up a view filter such that people from Argentina and Brazil are the only ones included? • Filter 1: exclude all countries except Brazil and Argentina • Filter 1: include Brazil > Filter 2: include Argentina • Filter…
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To increase the speed at which Google Analytics compiles reports, what action could be taken?
Q: To increase the speed at which Google Analytics compiles reports, what action could be taken? or Q: What could be done to speed up Google Analytics’ report compilation process? • Remove any filters on the view • Choose “Faster response” in the sampling pulldown menu • Choose “Greater precision” in the sampling pulldown menu • Apply an advanced filter…
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For autotagging, what parameter does Google Ads include in the destination URL?
Q: For autotagging, what parameter does Google Ads include in the destination URL? or Q: What parameter does Google Ads add to the destination URL for autotagging? • gclid= • utm= • adid= Explanation: Google Ads automatically appends the “Google Click Identifier” (gclid) to the destination URL to monitor and attribute traffic that originates from Google Ads campaigns. gclid is…
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What channel is not included in the default Channels report?
Q: What channel is not included in the default Channels report? or Q: Which channel is absent from the report on default channels? • Device • Organic search • Direct • Display Explanation: Channels such as Organic Search, Direct, and Display are included in the default Channels report in Google Analytics; however, Device is not included in this report. However,…
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What type of Custom report shows a static sortable table with rows of data?
Q: What type of Custom report shows a static sortable table with rows of data? or Q: Which kind of custom report displays a data-row-filled, static, sortable table? • Map overlay • Pivot table • Explorer • Flat table Explanation: As part of a custom report, a Flat table displays a table that is both static and sortable, and it…
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Which reports indicate how website referrals, organic search and ad campaigns assisted in conversions?
Q: Which reports indicate how website referrals, organic search and ad campaigns assisted in conversions? or Q: Which reports detail the contribution of organic search, advertising activities, and website referrals to conversions? • Multi-channel funnel reports • Acquisition reports • Goals reports • Ecommerce reports Explanation: The multi-channel funnel reports that are available in Google Analytics provide insights into how…