Q: Jane is planning campaigns for a food delivery service who only wants to drive conversions during business hours (9am – 9pm). Which of the following targeting settings might be relevant for this advertiser?
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Q: Only during business hours (9 am – 9 pm) does Jane want to boost conversions for the food delivery service for which she is creating advertising. For this advertiser, which of the following targeting options would be relevant?
- Negative keywords
- Time-of-day
- Positive keywords
- Lookalike audiences
Explanation: To guarantee that advertisements are shown during business hours (from nine in the morning until nine in the evening), the appropriate targeting setting for Jane’s food delivery service campaign is time-of-day.