Q: Laila is creating a Lead Gen Form with a mix of custom questions that are multiple choice and open text. Does this align with LinkedIn’s best practices?
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Q: Laila is putting together a lead generation form that combines open-ended and multiple-choice unique questions. Does this follow the recommended procedures on LinkedIn?
- No, LinkedIn recommends keeping custom questions to a minimum and using multiple choice to make it easier to complete the Form
- Yes, LinkedIn recommends having a mix of question type to customize the Lead Gen Form
Explanation: To ensure that the process of filling out the form is as smooth as possible, it is recommended that the number of personalized questions be kept to a minimum. In comparison to open-ended questions, members are more likely to reply to questions with multiple-choice answers since they are simpler and take less time to complete.
