Q: Santosh wants to understand who is visiting his website to make his brand awareness campaigns more effective. What should he leverage? Select all that apply. or Q: Santosh wants to know who is using his website so that he may improve the efficacy of his brand awareness initiatives. What kind of leverage would he use? Choose every option that…
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Members exposed to both brand and acquisition messaging on LinkedIn are over 6x more likely to convert.
Q: Members exposed to both brand and acquisition messaging on LinkedIn are over 6x more likely to convert. or Q: On LinkedIn, members who get messages about both brands and acquisitions have a conversion rate that is more than six times higher. True False Explanation: On LinkedIn, members who are exposed to both brand and acquisition messaging have a conversion…
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Mohammad wants to nurture leads but he isn’t sure what is the best approach with LinkedIn. Which should he consider? Select all that apply.
Q: Mohammad wants to nurture leads but he isn’t sure what is the best approach with LinkedIn. Which should he consider? Select all that apply. or Q: Muhammad wants to nurture leads, but he’s not sure how to use LinkedIn to do so most effectively. Which ought he to think about? Choose every option that pertains. Contact targeting Website retargeting…
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According to LinkedIn, what are the four Thought Leadership Personas? Select all that apply.
Q: According to LinkedIn, what are the four Thought Leadership Personas? Select all that apply. or Q: What are the four Thought Leadership Personas identified by LinkedIn? Choose every option that pertains. Evangelist Professor Coach Guide Mentor Visionary Explanation: These people are ardent supporters of whatever it is that they believe in, whether it is a cause, a product, or…
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Brand equity improves… Select all that apply.
Q: Brand equity improves… Select all that apply. or Q: Brand equity rises. Choose every option that pertains. Pricing power Category Security Competitive advantage Customer experience Explanation: When compared to their rivals, businesses that have strong brand equity can charge greater prices for their goods or services. When consumers believe a brand to be of superior quality, dependability, or prestige,…
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Which tactics can you use to drive leads and track conversions? Select all that apply.
Q: Which tactics can you use to drive leads and track conversions? Select all that apply. or Q: What strategies can you use to monitor conversions and generate leads? Choose every option that pertains. Lead Gen Forms Offline Conversions Event Ads Conversion Tracking Follower Ads Explanation: The purpose of lead generation forms is to effectively collect information from those who…
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You can edit all fields in a Lead Gen Form even if it’s already assigned to an active campaign
Q: You can edit all fields in a Lead Gen Form even if it’s already assigned to an active campaign. or Q: Even if a Lead Gen Form is already linked to an ongoing campaign, you are still able to modify any field in it. True False Explanation: If you have already assigned a Lead Gen Form to an active…
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Lead Gen Forms drive 5x higher conversion than landing pages.
Q: Lead Gen Forms drive 5x higher conversion than landing pages. or Q: Landing pages convert at a rate of half that of lead generation forms. False True Explanation: Lead generation forms are often useful in taking leads directly inside platforms such as social media or email. This eliminates the need for visitors to leave the platform to visit a…
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Mackenzie wants to improve frequency for her brand awareness campaign. How many ad creatives should she run, according to LinkedIn?
Q: Mackenzie wants to improve frequency for her brand awareness campaign. How many ad creatives should she run, according to LinkedIn? or Q: Mackenzie wants to increase the frequency of her campaign to raise brand recognition. Based on LinkedIn, how many ad creatives should she run? 2 to 3 4 to 5 6 to 7 None of these Explanation: If…
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When working with LinkedIn Marketing Partners, if you don’t see your CRM or marketing automation platform listed:
Q: When working with LinkedIn Marketing Partners, if you don’t see your CRM or marketing automation platform listed: or Q: If your marketing automation platform or CRM isn’t mentioned while working with LinkedIn Marketing Partners: It won’t be possible to integrate your data You can download a CSV file and manually upload it to your database You will have to…
