Project Management Answers

To recognize users across different devices, what feature must be enabled?

Q: To recognize users across different devices, what feature must be enabled?

or

Q: What functionality has to be activated in order for users to be recognized across devices?

  • User ID 
  • Google Ads Linking
  • Audience definitions
  • Attribution models

Explanation: Enabling the User ID feature gives you the ability to identify and keep track of users across a variety of devices by providing each user with a unique identification. This functionality contributes to the creation of a unified picture of user interactions occurring across many different sessions and devices.

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