Q: With Audiences, you can use your data to retarget website visitors or reach known contacts and accounts. What does that include? Select four.
or
Q: You may reach known contacts and accounts or retarget website visitors using Audiences. What’s included in that? Choose four.
- List upload
- Interests and Traits
- Retargeting
- Lookalike
- Third-Party
- Demographics
Explanation: Using this option, you will be able to upload your lists of contacts, which may include email addresses or corporate names. This will enable you to target particular persons or organizations on LinkedIn.You can communicate with people who have previously visited your website via the usage of retargeting. LinkedIn gives you the ability to establish audiences based on website retargeting, which enables you to communicate with individuals who have engaged with the material you have posted online.
With this tool, you will be able to develop audiences that are comparable to the clients or contacts you already have working with. LinkedIn analyzes the features of your existing audience and discovers individuals on the network who are similar to them. This allows you to broaden your reach to a more extensive audience that is still relevant. Through the use of demographic targeting, you can identify your audience based on criteria such as age, gender, and other demographic data. Although it is possible that this does not directly involve your particular data, it does provide you the opportunity to narrow down your audience based on demographic characteristics.
