Q: The retargeting audience LinkedIn creates automatically excludes conversions.
or
Q: Conversions are automatically excluded from the remarketing audience that LinkedIn produces.
- True
- False
Explanation: In the process of establishing a retargeting campaign on LinkedIn, the platform will automatically generate audiences based on website visitors who have completed certain activities, such as conversions. Through the use of these audiences, marketers can retarget people who have visited their website and done desired behaviors, such as making a purchase or filling out a form. Because of this, conversions are often included in retargeting audiences on LinkedIn. This enables marketers to efficiently approach and connect with users who have previously shown interest in the goods or services they provide.