Q: Giovanni manages all his company’s social media channels. Which two actions does LinkedIn recommend to maximize the use of its content throughout the different channels?
or
Q: Giovanni is in charge of all social media accounts for his business. Which two steps does LinkedIn advise taking to make the most of its content across all platforms?
- Repurpose top-performing social posts from other platforms as Sponsored Content on LinkedIn
- Repurpose top-performing email campaigns as LinkedIn Message Ads
- Share the statistics of your LinkedIn audience on other networks
- Duplicate the same message on all different social networks to maximize reach
Explanation: You may optimize your content strategy across channels by creating powerful Sponsored Content on LinkedIn using material that has previously shown success on other platforms. You may use material that has been proven to work well in another format to reach your LinkedIn audience by converting your email campaigns into LinkedIn Message Ads.