Q: Fill in the blank: _____ is the practice of dividing an email subscriber list into smaller groups based on criteria like interests, location, or purchase history.
or
Q: Complete the blank: The process of breaking up an email subscriber list into smaller groups according to parameters such as geography, buying history, or hobbies is known as _____.
- Separating
- Summarization
- Segmentation
- Operating
Explanation: The process of splitting an email subscriber list into smaller groups based on variables such as interests, geography, or purchasing history is referred to as segmentation.
