Q: Giselle works for a new brand that has ambitious growth goals. As she sets up her first brand awareness campaign, which strategies should she consider? Select all that apply.
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Q: Giselle works for a brand-new company with big expansion plans. Which tactics should she take into account when she launches her first campaign to raise brand awareness? Choose every option that pertains.
- Start with Single Image Ads
- Use multiple ad formats
- Start small with a singular audience
- Target a broad audience
Explanation: Utilizing a variety of advertising forms, such as pictures, videos, carousel advertisements, and other formats that are interesting to the audience, may be an effective way to attract the attention of a wide range of people. There is a possibility that certain formats will resonate more strongly with various subsets of the intended audience.Even though beginning with a modest audience is a smart strategy, Giselle needs to ultimately think about extending her audience to reach a wider range of prospective clients. This may assist optimize the visibility of the brand and attract a broader audience, which can contribute to the achievement of an ambitious growth target.