Q: True or false: an advertisement for a running shoe on a running website is most likely a data-based advertisement
or
Q: True or untrue: a running shoe commercial on a running website is probably based on statistics.
- True
- False
Explanation: Indeed! Data-based advertising is probably responsible for the appearance of an advertisement for a running shoe on a website that is dedicated to running. Under these circumstances, the website is most likely making use of data, such as the preferences of the user, the history of browsing, or demographic information, to provide targeted advertisements that are relevant to the interests and preferences of the site’s users. The goal of data-based advertising is to give consumers an experience that is more customized and engaging, while simultaneously maximizing the efficacy of advertisements placed by advertisers. Within the realm of digital advertising, this is a technique that is often used.