Q: How many assets do you need when creating your Lead Gen Form?
or
Q: When building your Lead Gen Form, how many assets are required?
- Three: Form, thank you page, and personalized message
- Two: ad creative and form
- Three: ad creative, Form, and confirmation (thank you) message
Explanation: This comprises both the textual and graphic information that is shown in the advertisement, which is intended to entice consumers to interact with your form. The form itself is where people input their information, hence this is the form itself. You are responsible for configuring the form with the particular fields that you want to gather from the users. User submission of the form results in the display of either a confirmation page or a thank-you message. This message acknowledges the submission of the form and often includes extra information or instructions for further steps.
